STRATEGIC DIRECTION
2
Develop attractive products directly for oil and gas companies
Generally speaking, a supplier wants to be as close to end-users as possible in order to understand the market and customer needs, and to price products and systems based on their value for end-users. One of KONGSBERG's strategic objectives is to be a more important contractor for oil and gas companies.
The Group's products are often described as the 'intelligence' in the overall products or systems ordered by customers. All the same, our deliveries only account for a small part of a customer's total costs for a finished product. Accordingly, another strategic objective for KONGSBERG is to increase the value of our deliveries.
As a technology enterprise, KONGSBERG focuses on knowledge-based products and systems for applications of great value to customers. We have therefore given priority to developing systems for the simulation of processes and decision-support systems (integrated operations) for oil companies and operators on the oil and gas market, as well as for the positioning and control of streamers for seismic companies. We will also undertake acquisitions and investments in established companies that have products for direct delivery to oil and gas companies. Thus we will strengthen the company's position and customer relations.
Systems for the simulation of processes and decision-support systems
KONGSBERG has two state-of-the-art computer tools for building dynamic simulators of processing facilities: ASSETT and D-SPICE. The tools can be used as stand-alone systems or attached to the actual facility to mirror the entire process in real time – all the time. Hence the operator can run reconstructions of what has happened, or what could happen in the facility. Dynamic process simulators are an important element of integrated operations. The growing prevalence of marginal field development projects means that oil companies have to find new products and technologies to optimise field production and recovery rates. Simulators are absolutely decisive here, both for designing processing facilities, testing control systems and training operators, and as a real-time system for use as a decision-support tool to support operators' routine operations.